We Have a Plan

Commentary by Bill Bullard, CEO, R-CALF USA

Recently, a colleague from the sheep industry, Carson Jorgensen, and I met with White House officials to discuss our plan for rebuilding and expanding our shrunken cattle and sheep industries. Our mission was not only to keep our message simple but also to provide compelling evidence showing that the policies we’ve been subjected to for the past few decades have been a complete failure.

We prepared a handout containing slides that show that cattle and sheep producers face two interrelated perils: unrestrained globalism and marketplace concentration. We explained that the combination of these two perils is gutting our industries’ competitive infrastructure (i.e., our participants, livestock herds, feedlots, and marketing opportunities). The resu