“ Hi, gay !”

Nothing kicks off Pride Month quite like corporate rainbow-washing. Every June, mega retailers get into the LGBTQ+ spirit by plastering rainbows and cheeky words like “slay!” onto colorful tees and hoodies. As a member of the community, I’m not hating on this approach per se : It’s the spirit of allyship that counts. Especially as our current administration continues to threaten LGBTQ+ health and rights across the nation, some pro-gay energy via fashion is harmless and, in fact, welcomed.

But still: As someone who partakes in Pride Month but rarely wears flashy colors, I wonder why it’s so hard to find good Pride merch that isn’t a blatant cash-grab. Using the vague spirit of acceptance in a splashy way to tick an inclusivity box? Not very slay. Luckily, there are

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