Staring mindlessly at adverts on the London Underground as your train whizzes from station to station is a common occurrence for commuters in the capital.
But a new advertising campaign which recently arrived on the Tube is getting much more attention – possibly for the wrong reasons.
The posters, found in London Bridge as well as other parts of the network, are suggesting in large letters that businesses should ‘hire artisans, not humans’, adding that ‘the era of AI employees is here’.
Slogans on other posters include ‘Artisans don’t spend half the year on holiday’ or ‘Artisans don’t “WFH” from Ibiza’.
They’re the brainchild of Artisan, an AI company which started in Silicon Valley in 2023 and has since received $25million (£18million) in funding.
The business aims to build a company