AUSTIN, Texas - Uber has rolled out a new feature on the app called "Senior Accounts."

The company says this will provide a simpler approach to booking rides for "older adults" or those less tech-savvy.

Uber for seniors

What they're saying:

"It's nice to be able to have something a little bit easier for them to be able to get into and be able to get around," says Uber user Christina Martinez.

Uber is on the road to make booking a ride a hassle-free option for mature riders.

The company launched the senior accounts feature on Wednesday with larger text and easy-to-follow directions.

"I kind of do that with a friend of mine that, you know, try to get her if she needs help to get somewhere, and she doesn't have the means to do it, I’ll do it for her. And right now, I have to like to

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