History
Discontinued
The Discontinued Lay's Chips Literally No One Wants To See Again By Joe Hoeffner June 7, 2025 6:20 am EST
Like awkward goth phases immortalized in your high school yearbook, companies have their own embarrassments they'd like to put behind them. There's the New Coke fiasco , where the brand risked it all to try and taste like Pepsi; there's also Gerber Singles , the baby food company's ill-fated attempt to market to adults. But no matter how badly those companies faltered, at least they were never the cause of something called "anal leakage." And so we come to WOW Chips, Lay's disastrous attempt to make a healthier potato chip.
Before we talk about the chips, we need to talk about something called olestra. It's a substance invented by Procter & Gambl