The United States is home to millions of small businesses that form the backbone of countless communities. Even during the best of times keeping shops solvent can be a struggle, but when climate-driven disasters strike the impact on mom and pops can be particularly devastating — and prolonged.
“The news coverage has definitely focused on the physical destruction,” said Kyle McCurry. He is the director of public relations for Explore Asheville, an organization that promotes the North Carolina city, which Hurricane Helene pummeled with torrential rain and flooding last fall. ”But sometimes what’s less visible is the economic impact on small businesses in our community over time.“
Whether it’s hurricanes, wildfires, heat waves, or ice storms, small businesses are more vulnerable to climate