HealthTap, a virtual healthcare provider, launched its Direct Virtual Primary Care for Organizations program on Monday. It allows employers and other cost-sharing organizations to provide virtual primary care without the complications of traditional insurance.

Sunnyvale, California-based HealthTap provides primary care across all 50 states in partnership with payers, pharmacies, providers, cost-sharing organizations and more.

With the new direct virtual primary care program, members get ongoing access to a primary care doctor of their choosing through video visits and messaging. They can also receive annual wellness visits, urgent care and mental health services supervised by the primary care physician. In addition, the program leverages AI tools, including AI-powered patient intake.

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