On a Monday afternoon in June, 11 staff members gathered for a weekly meeting at Reach Records’ West Midtown office. Lecrae , wearing a yellow shirt by streetwear brand Fear of God, opened with a Bible lesson. He shared a story from the book of Daniel, in which the eponym asks God for guidance on interpreting a dream. But not without the help of his friends.

Lecrae contended that the story is a paradigmatic example for being interdependent in your work.

“This is a collective thing,” Lecrae told staff at the meeting. “This is not a solo sport. Faith isn’t a solo sport. It’s a community-involved piece of work.”

For two decades, teamwork and building community have pushed Reach Records to the top. The Atlanta-based label , specializing in Christian hip-hop, was founded by Lecrae an

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