A shattered statue, scattered amber, smoke plumes, a hint of defiance, a release date and a director's name — the theatrical teaser and accompanying poster for Christopher Nolan's was all it took for the film to sell out select cinemas a year in advance of its July 17, 2026, release date.
The select theatres — 16 in the U.S., six in Canada, two in the U.K., one in Australia and one in the Czech Republic — are all expansive cinemas that project on 70 mm Imax film.
The rush could be interpreted as a rejection of near-ubiquitous digital screenings in favour of the analog appeal of celluloid.
Ryan Holota, the chief operating officer at Regina’s science centre, cuts film from the Oppenheimer reel in the projection booth of the Kramer Imax theatre in Regina. (Shlok Talati/CBC)
The Kramer