LONDON--(BUSINESS WIRE)--Aug 7, 2025--

Omdia is expanding its strategic footprint in the fast-growing APAC region with the addition of the Tech Research Asia (TRA) team, including Tim Dillon, Trevor Clarke, Mark Iles and Michael Barnes.

As technology investment and digital innovation continue to accelerate across APAC, the integration of TRA enhances Omdia’s ability to serve clients with deep regional insight, established enterprise relationships, and recognized expertise across the partner and channel landscape.

The TRA team will join Omdia’s operations in key APAC markets, enhancing the organization’s capacity to support technology vendors, service providers, and enterprise clients throughout the region.

The addition of TRA also builds on Omdia’s established strength in channel and e

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