It’s been well over two decades since Michael Jordan last played in the NBA. Yet, his influence is unbeatable. Take the Jordan brand, for example. From 2020 to 2024, the sales doubled, and currently, the revenue of only the MJ brand stands tall at $7.3 billion, as per Sportico. The royalty money stands reported at over $300 million per year, easily clearing any mega contracts of current stars. His legacy needs no stamp of approval, but Carmelo Anthony put it in words about his experience being around his GOAT.

Apart from admiring the Bulls legend, Melo’s connection runs deep. He’d become the first signature athlete under the Jumpman’s own brand. Two decades later, that bond is still strong, because the Knicks legend was one of the 20 athletes invited to the special event hosted by Jordan

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