Craveworthy Brands is now investor and managing partner of Gregorys Coffee, a New York City-based coffee chain with dreams of a nationwide footprint.

The two companies announced the deal on Thursday. Financial terms were not disclosed.

Craveworthy Brands, a fast-growing restaurant holding company, has become a prolific investor since its founding in 2022. Its portfolio includes legacy chains such as Genghis Grill and BD's Mongolian Grill, emerging concepts including Shaquille O'Neal's Big Chicken as well as several virtual brands that only offer delivery.

Gregorys was founded in 2006. The regional coffee chain is often counted as part of the third-wave coffee trend that focused on quality beans and artisanal craft, along with peers Blue Bottle Coffee and Intelligentsia Coffee. Today, Gr

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