TikTok’s most recent trend is a new take on the classic makeup transformation video.

Creators are posting before and after makeover videos where they turn themselves into their idea of a city or region’s ideal of beauty. The hope is to achieve a look that scores a “10 out of 10” on a scale of attractiveness.

Some videos , which users post to the song “Candy” by Foxy Brown, have upwards of a million views, but commentators have mixed reactions to what the moment is trying to say.

Why are people turning themselves into a (insert city here) 10?

The “turning myself into a 10” trend references how beauty ideals vary by geographic region.

Back in 2015, Vogue published an article defining “New York City vs. Los Angeles Beauty Rules.” The conversation continued on social media. According

See Full Page