A high-end Canadian footwear brand has chosen the Big Apple for its brick-and-mortar store debut.

Viberg has opened the doors to its first-ever retail store in New York City. Located in Manhattan’s Nolita neighborhood, the new space offers the full spectrum of Viberg’s footwear collection – each of which is handcrafted in the brand’s Victoria, British Columbia workshop.

Alongside core silhouettes, the store’s collection features newer items including pared-back sneakers, seasonal loafers, and other contemporary forms.

Designed by Paris-based CIGÜE, the debut Viberg store combines a quiet material palette, custom furnishings, and subtle nods to the brand’s Pacific Northwest origins. The store will offer one-on-one fittings, exclusive releases, and a rotating edit of Viberg’s most sought-

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