On Tuesday, the Duchess of Sussex did another As Ever product drop. She released the As Ever 2024 Napa Valley Rosé, her second “wine drop” of the summer. Guess what happened? It didn’t sell out within an hour. That’s been the story of As Ever for all of the other product launches, that people rush to buy as much as they can. So… either this wine drop wasn’t as popular as the last one , or Meghan and her team simply had much more in supply this time. I think the supplies have vastly increased, probably on the strength of the sales from the first wine drop.
Meghan Markle has launched her new rosé wine and unlike previous product drops it has not sold out, potentially fixing a major problem with her business. The Duchess of Sussex’s As Ever online store debuted its first bottle, a 2023 ros