The Cardano Foundation, together with EMURGO, Rare Network, and Intersect, has unveiled a bold Unified Global Events Marketing Strategy aimed at significantly expanding its ecosystem through coordinated, high-impact event participation. The initiative is currently undergoing governance review, buoyed by escalating community involvement and the ongoing treasury funding vote.

Cardano Goes On The Offensive

The strategy focuses on leveraging direct, tailored engagement at industry-specific events to drive measurable outcomes. According to the Foundation, enterprise adoption is a top priority, with a target of 15–25% year-over-year growth in enterprise leads and partnerships. “Direct, tailored engagement at industry-specific events is highly effective for building strategic alliances and ad

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