Lewis Hamilton is continuing on the wellness fast track with his non-alcoholic spirits brand, Almave, which he cofounded with renowned distiller Iván Saldaña of Casa Lumbre Spirits in 2023.

Announced Friday, the Formula 1 driver and Saldaña are now expanding Almave’s drink selection to include a new mezcal alternative called Humo. Priced at $36.99 for a 700 ml bottle, the drink will boast the same dynamic flavors and smoky aromas traditional mezcals do, as well as undergo the same development process, just without the alcohol.

“Collaborating with Iván and the Casa Lumbre team on Almave Humo has been such a rewarding journey. We’ve pushed the boundaries to develop a product that fits into this time-honored tradition of mezcal while staying true to our original mission of providing a

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