San Francisco bars and restaurants are capitalizing on Golden Gate Park’s trio of concert weekends this month, promoting themselves as places where festivalgoers can keep the party going and those without tickets can enjoy low-cost live music.

Merchants throughout The City expect the Outside Lands festival this weekend and the Aug. 15 Polo Field show headlined by Zach Bryan and Kings of Leon to provide financial boosts to their establishments. Business owners who extended their hours for last weekend’s three Dead & Company shows said they plan to do the same for the upcoming performances, tapping into San Francisco’s summer of live music by hosting their own after-parties.

“It’s just a great platform for all of us to kind of show we love music and we love showing people music,” sai

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