Take-Two Interactive CEO Strauss Zelnick recently revealed that Grand Theft Auto 6 sees Roblox as serious competition. In an investor interview, the publisher said the online kids’ game actually has them “scared.”

The continued success of Roblox could even influence the pricing of GTA 6.

GTA 6 Pricing Influenced By Roblox?

If you had to do a double take at the headline, you are not alone! But in an August 7 interview, Take-Two Interactive claimed that Roblox had had a significant impact on GTA 6. According to Strauss Zelnick, the publisher’s CEO, Rockstar Games has taken notice of the kids’ game’s massive popularity and its ability to keep users playing it for years.

“The impressive numbers that Roblox is delivering is something we are mindful of. Take-Two does not rest on our laurels

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