Following Wednesday’s launch of Instagram’s new Snap Map-like opt-in “Instagram Map” feature — which lets U.S. users share their most recent active location with others and discover location-based content — Instagram head Adam Mosseri is having to reassure people that their location is only visible to others if they decide to share it. Although Meta has made it clear that location sharing is off by default, there have been numerous posts on social media urging users to turn off location sharing, incorrectly claiming that it’s automatically turned on.

“We’re double checking everything, but so far it looks mostly like people are confused and assume that, because they can see themselves on the map when they open, other people can see them too,” Mosseri said in a Threads post . “We’re

See Full Page