KEY TAKEAWAYS:
Upper Atmosphere opens second New Orleans location at 3824 Magazine St.
Brand offers curated designer fashion from Jean Paul Gaultier, Jacquemus, and more
Grand opening event on Aug. 9 includes music, refreshments, and rare sneaker showcase
Founder Shaterra Blackmon aims to grow the brand as a cultural fashion hub
Upper Atmosphere, a luxury streetwear retailer, is expanding its footprint with the opening of a new location on Magazine Street in New Orleans.
The store, located at 3824 Magazine St., is the brand’s second in New Orleans and its fourth overall, with existing locations in Houston and a new outpost planned for Destin, Florida, later this year. Known for blending high fashion with streetwear and offering rare designer collections, Upper Atmosphere is