The WNBA has endured two epidemics this season. The first, which I discussed two weeks ago , is a surge of injuries around the league. The second is something that almost no one saw coming and became a national headline.

Last week, we learned why lime green adult toys have been thrown onto the courts in over one-third of WNBA cities. A group of crypto traders launched a meme crypto coin that mirrored the toys. To garner attention for their coin, this group coordinated a plan to make sure these toys were thrown across the country.

While representatives from this group claimed that their intent wasn’t to demean women’s sports, that’s exactly what happened. That negative, demeaning attention reached many spheres, with the President of the United States’ son posting an AI-gen

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