Can deleting old emails and photos help the UK tackle ongoing drought this year? That’s the hope, according to recommendations for the public included in a press release today from the National Drought Group.

There are far bigger steps companies and policymakers can take to conserve water of course, but drought has gotten bad enough for officials to urge the average person to consider how their habits might help or hurt the situation. And the proliferation of data centers is raising concerns about how much water it takes to power servers and keep them cool.

“Simple, everyday choices – such as turning off a tap or deleting old emails – also really helps the collective effort to reduce demand and help preserve the health of our rivers and wildlife,” Helen Wakeham, Environment Agency Direct

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