In a 2020 interview discussing his Apple TV show Mythic Quest , Rob Mac (aka Rob McElhenney) pointed out that Grand Theft Auto is one of "the biggest entertainment IPs in the world." Mind you, this was five years ago, and with GTA 6 coming next year, there's no telling what heights the IP could reach.

Mac's statement came in the context of discussing the video game industry and just how much money can be made by video game studios by comparison to films or television. Mac claims that "Grand Theft Auto as a franchise ... has made more money than Star Wars," though this is a bit of an overstatement.

Rob Mac Says GTA Has Made More Money Than Star Wars

Rob's Respect For Video Games Grew As He Learned More About Developers

Mac's Star Wars comment is likely referring to the f

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