Isekai has quickly become one of anime's hottest genres at the moment. Japanese entertainment company Kadokawa has just released a financial report revealing massive successes specifically within this genre. One isekai manga in particular is dominating all the rest, and it's not the series anyone was expecting to be in the lead.

Although Sword Art Online seemed to be a solid contender for the #1 isekai spot, since it has influenced and shaped the fantasy subgenre in many distinct ways. However, RE:Zero - Starting Life In Another World was the ultimate champion, increasing Kadokawa's overall sales more than any other current isekai.

RE:Zero Is Kadokawa’s Best-Selling Isekai, Toppling Sword Art Online

Kadokawa Financial Anime Report Kadokawa

Based solely on manga sales, Swo

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