Over 50 per cent of grandparents are footing the bill for family holidays to 'strengthen family bonds'

Over 50 per cent of grandparents are footing the bill for family holidays to 'strengthen family bonds'

Multiple generational family holidays have always existed, but they're becoming increasingly common.

While there are many dos and don'ts when it comes to going away with children and grandparents, it seems that it's becoming a popular way to vacation among large families.

There are a number of reasons why this trend is catching on, but it seems the ease of financial pressure is one of the main reasons why multi-gen holidays are booming.

New research from AllClear travel insurance reveals that grandparents are increasingly footing the bill for family holidays.

They found that over half of UK parents receive financial help for their holidays, and that many trips are funded entirely by grandparents. So, what is the reason behind the rise in generous grandparents?