Robinhood has gotten a reputation as a platform where people make wildly speculative investments without sufficient guardrails. So it’s only right that it’s getting into the sports betting business. The company announced on Tuesday that it is launching “prediction markets” for college and professional football as part of a partnership with Kalshi.

According to the company, it’ll start listing “contracts” for NFL and NCAA games in the coming days, with plans to make each matchup open for two weeks prior to their kickoff. “Football is far and away the most popular sport in America,” JB Mackenzie, Vice President and General Manager of Futures and International at Robinhood, said in a statement . “Adding pro and college football to our prediction markets hub is a no-brainer for us as we a

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