August marks the final stretch of the summer travel season, as more Americans opt to hit the road instead of the friendly skies. With the increasing cost of airfare, 83% of people plan to drive to their vacation destinations.
Longer drives aren’t deterring travelers either; six in ten say they plan to cover over 300 miles this summer.
“High airfare is pushing families to seek meaningful experiences closer to home; it’s less about the miles traveled and more about the memories made,” says Whitney Dueñas Richardson, Founder and CEO of Global Sprouts .
She pivoted her international travel plans – originally to Greece, Cyprus, and Turkey – in favor of affordable domestic adventures after ticket prices approached $5,000 for a family of three.
Not Just for Budget Travelers
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