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Alaska Airlines is getting into the industry's race for high-end credit cards and creating a combined frequent flyer program, called Atmos Rewards, with Hawaiian Airlines, which it acquired last year.

The $395-a-year Atmos Rewards Summit Visa Infinite card, co-branded with Bank of America , is the carrier's first premium credit card and includes perks like airport lounge passes, instant $50 vouchers for delays and discounted global companion fares.

Under the new Atmos program, travelers will have a choice in how they earn points:

By distance: Customers will earn one point for each mile they fly, which Alaska said is better for travelers who often fly internationally or cross-country.

By price

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