The U.S. healthcare system is good at outreach, but engagement is another story. A startup looking to change that raked in millions of dollars on Thursday.

Digital health app Wellth closed a $36 million Series C financing round, taking the Los Angeles-based company’s fundraising total to $76 million. The funding round was led by Mercato Partners and had participation from CD-Venture , Comcast Ventures , FCA Venture Partners , New York Life Ventures and SignalFire .

Currently, the healthcare system tries to “engage” with patients through a series of infrequent and often annoying outreach messages, noted Wellth CEO Matt Loper.

“We are constantly told what to do by doctors and care teams, then we receive text messages reminding us to pick up our prescriptions at the pharmacy

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