NASCAR 's Xfinity Series signed O'Reilly Auto Parts as its new title sponsor starting from the 2026 season . That led former driver and Fox NASCAR presenter Kevin Harvick to question if the secondary racing division should have a permanent identity, separate from the title sponsor.

As a result of the new sponsor signing, the Xfinity Series will be called the O'Reilly Auto Parts Series from next year, prompting Harvick to compare it to the Truck and Cup Series. He pointed out how the Craftsman Truck Series will still be known as the Truck Series, regardless of the sponsor identity.

The same applies to the Cup Series, which has had the same identity for many years, leading Harvick to call for a "consistent identity" for the Xfinity Series. Speaking on his Kevin Harvick's Happy Hour

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