NBC Universal’s Peacock is getting a new perch where it can spread its wings.

The Comcast-backed streaming service will be made available via subscription to Amazon’s Prime Video customers, who can sign up for ad-free Peacock Premium Plus for $16.99 per month or $169.99 per year. The arrangement comes as the result of a series of distribution deals crafted between NBCU and Amazon that also make Peacock available for access via Amazon’s Fire TV, and Universal films available for rent or purchase on Prime VIdeo. The agreements also continue to make Prime Video avaiable for access via Comcast’s Xfinity X1 devices.

The pacts give NBCU new ability to distribute Peacock, which has gained some traction for a new heavier focus on sports but still lags bigger rivals in terms of scale, and lends

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