LE MARS, Iowa (KTIV) - An employee at a Hy-Vee in Northwest Iowa received the 2025 Hy-Vee Legendary Customer Service Award.

Shannon Groepper, the store’s floral department manager, was surprised with the award by family members, customers, employees, and Hy-Vee executives on Friday, Aug. 29.

Hy-Vee says the award “recognizes exemplary achievement in providing service that exceeds customers’ expectations.” Only 14 winners are nominated from more than 70,000 employees at Hy-Vee stores across eight states.

Candidates for the award are nominated by their co-workers. These nominees are then selected by a panel of top officers at Hy-Vee.

The nominees are evaluated for the award based on the following criteria.

passion for customer service

attitude

initiative

teamwork

problem-solving ski

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