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The city of Montréal has long been recognized for its creativity, culture, and collaborations that merge heritage with modern design. This August, two of the city’s most celebrated names—Dime and Molson—have come together for a capsule collection that captures that unique spirit. Launching in tandem with the highly anticipated Dime Glory Challenge, the collaboration introduces limited-edition apparel and accessories that honor both brands’ roots while offering fans a piece of authentic Montréal style.

A Collaboration Rooted in Hometown Pride

Molson, one of Canada’s most historic brewing companies, is synonymous with tradition and legacy. Dime, by contrast, has quickly grown into a modern design powerhouse, blending skate culture, fashion, and a forward-thinking a

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