Formula 1 is becoming a hotbed for advanced sponsorship, and McLaren’s announcement has completed the title set.

Formula 1 is becoming a hotbed for advanced sponsorship, and McLaren’s announcement has completed a special title set.

BTW, Aramco, HP, MoneyGram, Petronas, Visa Cash App, Oracle, Stake and Atlassian; these aren’t simply some of the world’s most recognisable and developing brands but title sponsors for teams in Formula 1.

And as of next year, all of the teams that began the 2024 Formula 1 season will be partnered off with a major brand – like a corporate Love Island.

Because payment giant Mastercard has filled the only remaining vacancy, signing a multi-year, $100m per season agreement with McLaren.

Throw in Revolut’s title involvement, when “Stake F1 Team Kick Sauber” (yes

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