YouTube announced on Monday that its first-ever exclusive global broadcast of an NFL game broke a record for the company, achieving the most concurrent viewers of a live stream on the platform. Over 17.3 million viewers from more than 230 countries and territories worldwide tuned in for the game between the Kansas City Chiefs and the Los Angeles Chargers in São Paulo.

This figure represents the average minute audience (AMA) that watched the game last Friday. In the U.S., there were 16.2 million AMA across YouTube and other platforms, according to Nielsen data, while YouTube’s own numbers indicated 1.1 million AMA outside the U.S.

This exclusive broadcast is part of YouTube’s expanded partnership with the NFL, which was announced in May during the company’s annual Upfront event. The d

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