New York Fashion Week is in full swing and Better World Fragrance House kicked the eventful week off by celebrating one of the hottest new scents on the market. BWFH — the fragrance brand led by Drake , Michael Carby, and Givauda — hosted an immersive experience last night (Sept. 11) in celebration of their Summer Mink Eau de Parfum.
The exclusive event aimed to bring the fragrance’s story to life through “curated design, sensory moments, and storytelling.” Held on Sept. 10 at Storied NYC, the stunning evening of scent discovery boasted a guestlist full of the city’s tastemakers and parfum lovers, artfully curated photo moments, music, custom cocktails, and elegant light bites. Each guest was transported to an other-worldly atmosphere that allowed them to indulge in all things “Summe