'Made in China' no longer a dirty term, says boss of new auto brand in Australia

The Chinese car industry has come a long, long way since the first vehicles from Chinese brands started arriving here in 2009, and the stigma that came from these lacklustre offerings is eroding, according to the boss of one of the newest automotive brands on the Australian market.

Those early Chinese-brand models sold in Australia were generally cheap and cheerless, thanks to old technology, dubious safety performance, and poor fit and finish.

While some of those brands like ZX Auto and JMC disappeared quickly , others from this era survived and are now thriving (GWM), or they withdrew and re-entered later to much greater success (Chery) – and it's these vehicles that have helped turn around sentiment on Chinese-branded vehicles.

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