AI-assisted summary

Since starting Big Nita’s Cheesecakes in 2020, owner Nicole Burks has openly shared her life and business on social media.

The business has grown from a Facebook page to a popular Louisville storefront.

Customers often wait in line for hours, with some traveling from other states for popular cheesecake slices.

Whether her videos gain 70 likes or soar past seven million views, the voice on the other end often starts the same way.

“Hey y’all,” Nicole Burks says, with her sugary Southern accent treating Kentucky’s favorite contraction as if it’s a friendly melody.

The final two letters go high-pitched, nearing whistle territory, before she launches into the next twangy sentence.

Burks and her delightful drawl usually go on to show the fluffy cheesecake creations at

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