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Katelyn Kruse, a 27-year-old from Mooresville, N.C., recently launched her side hustle, The Golden Scoop, where she scoops dog poop for her neighbors

Kruse, who documents her journey as a small business owner on TikTok, has garnered a following of nearly 5,000 people on the platform

The business made sense for Kruse, who tells PEOPLE her “first identity” is that she’s “a crazy dog mom”

As Katelyn Kruse introduces herself — she’s a 27-year-old from Mooresville, N.C., working as a financial analyst — one fact supercedes everything else.

“I’m a crazy dog mom,” she tells PEOPLE. “That is my first identity.”

As the proud owner of two golden retrievers, she was no stranger to poop scooping. And, given that her 9-to-5 was a work-from-home gig, she always considered “doing som

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