Being a father, Dwyane Wade believes, is learning about body odor the hard way. Never mind spending the bulk of your day in a gym with grown men, a cloud of sweat permanently suspended in the air, being in a house with teenage boys on the brink of puberty is the real nose-opener.

“When you got boys around the house, boys that don’t take care of themselves when they’re a certain age, you have to become the example,” the former NBA star and Basketball Hall of Fame inductee, told WWD from inside Bloomingdale’s on 59th Street in Manhattan, celebrating the launch of men’s fragrance brand Aramis at the retailer. “When it came to all the body odor I was trying to help [my kids] with, I had to go and educate myself on it even more.”

Wade already understood the power of fragrance , having l

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