Many adorable mountain towns in North Carolina are dream destinations because of their breathtaking landscapes, scenic views, and abundant recreational activities. However, despite many of North Carolina’s mountain towns being magical vacation spots, not everyone gets the same treatment as Asheville, which attracted nearly 14 million visitors in 2024 , including five million overnight guests and nine million day-trip guests.

So, what is it about Asheville that makes it such a crowd-puller, and are there other mountain towns in North Carolina that can match its vibe?

Despite being known for its vibrant arts scene, lively downtown, trendy breweries, and awe-inspiring scenery, North Carolina boasts other mountain towns that not only share the Asheville vibe but are, in many respects, ev

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