With the cannabis industry struggling statewide, Goldenhour Collective, a small chain of craft cannabis dispensaries in Northern California, seems to be bucking the trend.

The Weed, CA based company recently opened a second location in the small town of Point Arena on the Mendocino Coast under the direction of CEO David Spradlin.

“Money doesn’t get me out of bed in the morning,” Spradlin told The Press Democrat. “I like to build culture, to build things, and the money, fortunately, comes as a byproduct of that.”

And the money is coming. While statewide cannabis sales decreased by over 12% last year and first quarter taxable sales hit a five-year low in 2025 , Goldenhour’s Weed location is on track to reach $1.5 million in sales this year. That is up from $230,000 in 2023.

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