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ITV viewers have shared their disappointment at Ben Shephard’s comments during a discussion about gender equality on This Morning.

Commentator Ashley James joined co-presenters Ben and Cat Deeley to talk about whether women should pay less tax than men on the ITV daytime chat show.

As Ashley argued, there are still several fields where women are at a disadvantage to mean when it comes to their financial situation, including the pink tax.

‘[This] means that products marketed to women cost more than they do for men. And you can see this, and the studies about it. Whether it’s razors, deodorant, even more so if the packaging is pink.

‘But men’s deodorant costs less than

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