4 min read

Messing with a classic is tricky business. On the one hand, you don’t want something to stagnate. Then again, if you go too far afield, you won’t just piss off the purists—you might also kill what made something great in the first place. And when the classic in question is the Converse Chuck Taylor —more than a century old and arguably the most iconic sneaker of all time—well, things get even trickier.

“Working on a shoe like the Chuck Taylor is both a gift and a challenge,” says Alex Restivo, Special Projects Footwear & Apparel Product Director at Converse. Restivo knows full well that any updates are liable to be met with scrutiny, criticism, and even scorn from dedicated fans. But even knowing the possible pitfalls, Restivo and his team set out to create a new line of e

See Full Page