The US Department of Justice (DOJ) is back in court in Alexandria, Virginia, seeking structural fixes to Google’s ad-tech stack.
The remedies trial is expected to run for about two weeks.
The case arrives shortly after a separate Google search ruling delivered relatively modest remedies.
As Channel News reported, there was no forced Chrome divestiture, and Google can still pay for distribution under non-exclusive deals.
That puts fresh attention on whether its ad-tech arrangements will face a tougher verdict.
The court has already found Google to be a monopolist in two ad-tech markets and to have illegally tied its AdX exchange to its DFP publisher ad server.
In plain English, that means DFP – DoubleClick for Publishers, now part of Google Ad Manager – favoured AdX, Google’s Ad E