In all honesty, fitting rooms are the bane of my existence. Trying to squeeze into a pair of jeans—or even worse, a bathing suit—in a retail environment is not my idea of fun. I’d much rather have a fashion show from the comfort of my bedroom, even if that means purchasing multiple sizes and having to deal with returns later. And I know I’m not alone.
A 2024 survey found that 36 percent of adults leave apparel stores empty-handed due to negative fitting room experiences, eliciting feelings of insecurity (19 percent), frustration (19 percent), and disappointment (16 percent).
Now, this could be for a number of reasons. If the fitting room vestibule is left unattended, it’s difficult to request a different size or ask for a price check. Instead of searching the racks for another size, a cu