Fireside Ventures, an early-stage consumer-focused venture capital firm, is looking at Kerala market to offer support for consumer brands.

“Kerala has all the right ingredients for building strong consumer brands — ambitious founders, evolved consumers, and an enabling ecosystem. What they need are partners who bring not just capital but conviction and brand-building expertise. At Fireside, we see our role as catalysts — providing belief, guidance, and networks to help founders scale from regional promise to national presence,” said Adarsh Menon, Partner at Fireside Ventures.

With its skilled talent base, progressive policy support, and globally exposed consumers, Kerala is steadily positioning itself as a launch pad for the next generation of home-grown brands with both national a

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