New Delhi [India], September 24 (ANI): Generative artificial intelligence (GenAI) could influence more than 40 million annual car-buying journeys worldwide by 2030, reshaping how consumers purchase vehicles and altering the dynamics of the auto industry, according to a report released by Boston Consulting Group (BCG) in partnership with OpenAI.

The study states that GenAI has the potential to turn a traditionally fragmented and often complex process into a more seamless and personalised experience for buyers.

The report highlights that automakers who move quickly to integrate AI-powered assistants could see their topline grow by up to 20 per cent by 2030. On the other hand, companies that delay adoption may lose as much as 15 per cent of their revenues due to customer attrition and downw

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