Gen AI is shifting the battleground from infrastructure to intelligence, where MVNOs are already experimenting faster than traditional MNOs

Speed used to be an advantage for telcos. Now it’s a survival trait. In an industry where margins are tight and customer loyalty is often fleeting, speed is becoming the great divider — those that have it stand a chance at prospering, while those who don’t will be doomed to obsolescence.

Traditional differentiators, such as price, bundles, and even network quality, are now being eclipsed by something far more difficult to replicate: the ability to move quickly, adapt faster, and deliver end-user experiences that feel intuitive and frictionless. Gen AI has cracked open the floodgates, shifting the battleground from infrastructure to intelligence. And

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